Getting Better

What do you invest in yourself in terms of professional development on a yearly basis? I’m talking specifically about conferences or workshops that will improve you personally, which in turn improves your company.


In my line of work as a Navigator of companies I need to maintain a critical edge in most of the crucial business areas, i.e. marketing, leadership, development, etc. So, I find myself attending 3 or more conferences a year, each requiring substantial bucks along with my getting on a plane and flying somewhere.


Yes, there’s the definite cost in terms of time and dollars, but the decision is easy as getting smarter ensures that I not lose a good client because I lazily handed my competitive edge to someone else. Plus, my clients see this investment in my education as an investment in them. It’s like I wrote a few weeks ago in Riding Partners…they too want to hang out with someone who’s on top of their game.


And if you’re gonna do it – do it right! These conferences are usually in a cool location so get there a day or two early and rent a bike. I’m currently in beautiful California where I spent the day before this conference riding a Harley down the Pacific Coast Highway.



While some of my fellow attendees were fighting 4-5 hour flight delays in order to get here, I had the wind in my face and the Pacific Ocean as my riding partner. It totally relieved me of the stress I left behind and cleared my mind of the cobwebs in order to open up to what I’m came here to learn.


Now that's how you combine work and pleasure…and people wonder why we ride!

Ride on,